Happy Friday!
We’re working on our annual holiday e-card again. Can you believe it’s that time already?

While we were revving up our creative engines, we dusted off last year’s Sam the Gingerman card. It was pretty cool. It’s kind of like the toy that gets buried at the bottom of the toybox…when you find it…you rediscover it for all of it’s loveliness.

Well…we decided to post it again so you all could play for yourselves. Visit the link here. Happy Friday!

Due to her critically acclaimed success in the JibJab video from yesterday…Kellie has now been asked to run for President. Wow. We knew she was great…but is she ready to be leader of the free world?

Grassroot supporters seem to think so!

Wonder what Kellie did on her vacation? Well, now we all know. This footage is proof that she was “moonlighting” in a documentary about the 2008 Presidential campaign (watch it and you’ll see). It’s an Oscar winning performance…for sure.

Branding is multi-dimensional. Yeah, it’s the obvious stuff like your logo, your letterhead and brochure. But the essence of a brand lies in what people think about your company on a gut level. Do they think you’re serious, fun, innovative, trustworthy?

Building trust takes a relationship. Building a relationship with people you don’t know yet (i.e. potential customers) can be tricky. How do you catch their attention? How do you become memorable?

Viral marketing is a great way to introduce potential customers to your brand. They’re introduced to your company while doing something fun and/or meaningful to them. The customer is now aware of your brand and has a good feeling about your company. “I had fun. This company must be great. I want to be a part of this company.” Wow. This kind of connection is powerful.

Fuelhaus worked with Stewart Title to develop an awesome viral campaign for Valentine’s Day. The original Valentine’s Day e-card comes from a Stewart Title Representative…but the real fun lies in designing your own custom cards and sending them to your friends. Your friends get your custom e-card in their email browser. If they like it, they can jump on the site and create their very own custom cards for their friends…

Then they tell two friends…then they tell two friends… Pretty soon, you have a gazillion people with a smile on their face…and they’ll all know about your brand. Brilliant.

Check out this super fun ecard by clicking here!